Joel Naoum is a Sydney-based book publisher, bookseller, editor and consultant. He is currently the non-fiction category manager at Booktopia and runs Critical Mass, a publishing consultancy. Joel previously ran Pan Macmillan Australia’s digital-first imprint Momentum Books. He is the chair of the board of Writing NSW and in 2011 he completed the Unwin Trust Fellowship researching digital publishing experimentation in the United Kingdom.